The locally-owned multimedia company is best known for The Star newspaper, but also produces community publications, television programming (CTV), magazines and events, and has video production facilities. The company prides itself on connecting with Cantabrians and delivering successful advertising solutions, across multiple platforms, to local businesses.
Star Media Directors Pier and Charlotte Smulders are both actively involved in the day-to-day operation of the company. Pier is the Chief Executive Officer, while Charlotte fulfils the role of Director and Publisher for the magazines department.
Charlotte is a member of a six-generation media and newspaper family and has been working in media her entire career in marketing and management. Pier has held various business roles in Asia, Europe and the USA, after being educated at Eton, Brown University and Harvard Business School.
The Smulders began their own media venture in Christchurch with the Bay Harbour News and Nor’West News, both suburban community newspapers, in 2007, with their company Mainland Media. They then added the Pegasus Post and Southern View (community newspapers) to their publishing stable, as well as trades and feature publications (Best Motor Buys, Buy, Sell & Exchange and Older & Bolder, which is now Forward 50) and Weekend Gardener (now Kiwi Gardener).
In 2013, the Smulders acquired metro newspaper The Star, and merged Mainland Media with The Star to create Star Media. The Star Media Group has continued to grow, acquiring Rugby News magazine, purchasing regional television station CTV and launching its own lifestyle magazine, Style, and video production services.
Star Media continues to prosper in the events realm, growing City2Surf and its Home & Leisure Show, both established community events. In 2015, it added the With This Ring Bridal Show to the event mix to complement its biannual wedding magazine.
Innovation, creativity and the ability to offer multi-platform solutions to audiences and clients make Star Media a leading independent media company.
Star Media is a diversified media business and one of New Zealand's largest independent media companies. Star Media knows your local audience and has the media channels to reach them!